TravisMathew Homepage Redesign

About this project

TravisMathew is a Men's Apparel brand that wanted a new homepage that was sleek, modern, and effective. I worked along side with a graphic designer to decide what to showcase on the most visited page on their website. I used HTML5 video as a header for desktop and had an image fallback for mobile to help with page load. I used SimpleStateManager to detect if the user was on a mobile device to prevent the video from loading. Using media queries I was able to target our most popular devices based on data we pulled from Google Analytics to ensure they looked the best.